VICTORIA
RODRIGUEZ




I’m a Utah-based designer and Creative Director from Buenos Aires, Argentina, with over 15 years of experience specializing in brand and editorial design. I have a strong emphasis on illustration and a passion for photography.

Throughout my career, I’ve worked both in-house and with agencies on a variety of design projects.


 






I once designed a tattoo - receipt
Argento Rock

This branding project was designed to reflect both the craftsmanship and heritage behind a premier countertop and marble design business. Drawing inspiration from the owner’s argentine roots, the brand weaves in subtle cultural elements that speak to tradition, artistry, and excellence. A rich, deep color palette reinforces a sense of sophistication and timeless elegance—mirroring the strength and refinement of the materials themselves. The result is a brand that balances heritage with modern craftsmanship, creating a distinct and trustworthy presence in the industry.

Art direction + design2020